Google Webmaster Central Test Odesk 2014
The above error message can be customized by:
a. creating a new 404 page and redirecting your custom 404 page to it.
b. modifying the sitemap.
c. saving a new robots.txt file.
d. customizing and adding a 404 widget to your custom 404 page.
Google Webmaster Tools does not help you to see _________.
a. when Googlebot last visited your site
b. the URLs which Google could not crawl
c. how your site is indexed by Google
d. your site's popularity stats
Google Webmaster Tools does not_________.
a. show which keyword searches drive the most traffic to your website
b. allow the submission of a Sitemap
c. show funnel visualization
d. provide the robots.txt analyzer tool
If you submit a News sitemap for your website, Google News will:
a. use normal crawl methods to search and index your news site.
b. blacklist your website.
c. give preference to your website in search results.
Opting to include your site in Google image labeler _________.
a. will lead to poor indexing of your websites' images
b. will hamper the search quality of those images
c. will make the images load faster
d. will improve the indexing and search quality of the images on your website
In case you feel the expected keywords are missing from the Google webmasters keywords page, you should:
a. contact your website hosting service.
b. change the meta content of your pages.
c. intensify the Google AdWords campaigns for the keywords.
d. review the Crawl Errors page for your site and take corrective action, if required.
State whether true or false:
The data displayed in Google Webmaster Tools may be different from the data shown by other tools such as Google Analytics.
The data displayed in Google Webmaster Tools may be different from the data shown by other tools such as Google Analytics.
a. True
b. False
Which of the following stats about Googlebot crawl activity are not shown in Google webmaster tools?
a. Pages crawled per day
b. Kilobytes downloaded per day
c. Time spent downloading a page
d. Custom reports
Moving the slider of the Set Custom crawl rate to a faster pace_________
a. is recommended only if you are experiencing traffic problems with your server.
b. is not possible.
c. may increase the Googlebot traffic on your server.
d. may reduce the freshness and number of the crawled pages.
Enabling your web server to support the "If-Modified-Since" HTTP header:
a. is not possible.
b. reduces the crawl rate of your site by Googlebot.
c. enhances the performance of your web server.
d. allows your web server to tell Google whether your content has changed since it last crawled your site.
You can report about a website to Google which indulges in buying or selling "paid links" through Webmaster Tools.
a. True
b. False
The above graphic shows:
a. the information about user search queries that have returned pages from your site
b. the images from your site not crawled by Google
c. the issues encountered by Google while crawling your site
If you want your users to visit http://www.yourwebsite.com instead of http://yourwebsite.com, you should _________
a. use the URL removal tool.
b. use Webmaster Tools to set your preferred domain.
c. display a message on http://yourwebsite.com about the new address.
Choose the incorrect statement.
a. Content Analysis helps to identify potential issues with the content on your site.
b. The robots.txt analyzer tool helps you to make sure you are not accidentally blocking Googlebot from crawling your site.
c. You must place your Video Sitemap at a publicly accessible URL.
d. It is not possible to remove the pages of your website from Google's search results.
The following question is based on the above diagram.
Clicking on the computer skills link will _________.
Clicking on the computer skills link will _________.
a. take you to the top search queries page.
b. a Google search page showing search results for the query computer skills.
c. show the position in search results for the query computer skills.
d. show you the percentage of search queries contributed by the query.
Which of the following should be used to permanently remove the cached version of your page from Google search results?
a. no follow tag.
b. meta noarchive tag.
c. meta archive tag.
Setting a geographic target through Google Webmaster Tools:
a. will improve your site's ranking in default search results.
b. will not improve your site's appearance in search results specific for the same geographic area.
c. will improve your site's appearance in search results specific for the same geographical area.
Google recommends adding _______ version of your website to Google Webmaster Tools.
a. any one
b. every
c. only the web
d. only the mobile
What is the maximum number of links that should be displayed on a single page according to Google Webmaster guidelines?
a. Fewer than 75
b. Fewer than 100
c. Fewer than 500
d. There is no such limit.
The appearance of which of the following in Google Webmaster Tools could be a sign that your site has been hacked?
a. Unexpected Googlebot activity
b. Unexpected keywords like "Viagra" in the keywords page
c. Unexpected change in the Google crawl rate
d. Unexpected pages linking to your website in sitelinks
A Sitemap file can contain no more than _________.
a. 5,000 URLs.
b. 5,000 characters.
c. 50,000 URLs.
d. 50,000 characters.
The first page you see on logging into Google Webmaster tools is_________.
a. Dashboard
b. Overview
c. Tools
d. Statistics
If you verify your site for Google Webmaster Tools at http://www.yoursite.com/blogs/, you can not see errors with URLs for _________.
a. http://www.yoursite.com/blogs/
b. http://www.yoursite.com/blogs/new/
c. http://www.yoursite.com
d. http://www.yoursite.com/tests/
Removing www.yourwebsite.com using the URL removal tool will also remove http://yourwebsite.com from Google's index.
a. Yes
b. No
Specialized Google Sitemap formats do not include:
a. Video Sitemaps
b. Mobile Sitemaps
c. News Sitemaps
d. Code Search Sitemaps
e. Apps Sitemaps
f. Geo Sitemaps
Files in the URLs that are protected by authentication:
a. can not be retrieved by Google.
b. can be retrieved by Google but can not be cached by it.
c. can be indexed by Google.
Google Webmaster Tools does not:
a. help you to see your site the way Google does.
b. show which pages on your site get the most links.
c. show the number of unique page views during a given time period.
d. show who is linking to your site and how.
Google determines the "recommended crawl rate" based on __________.
a. the number of pages in your site
b. the page rank of your site's homepage
c. the number of links pointing to your website
d. the popularity of your website
A custom crawl rate set for Google Webmaster Tools is valid for _________.
a. 90 days
b. 30 days
c. 180 days
d. 7 days
While submitting a Sitemap, if you specify your site location as http://www.yoursite.com/, your URL list:
a. should contain the URLs that begin with http://yoursite.com/.
b. should not contain the URLs that begin with http://www.yoursite.com/.
c. should not contain the URLs that begin with http://yoursite.com/.
The crawl errors shown in Google webmaster tools do not include:
a. not followed
b. not found
c. restricted by robots.txt
d. images without alt text
Webmaster Tools does not show:
a. who is linking to your website and how.
b. which pages on your website get the most links.
c. which keyword searches drive the most traffic to your website.
d. which webpages of your site are generating the least revenue.
If the Webmaster Tools data shows missing Titles in the pages of your website, _________.
a. no action is required on your part.
b. the missing titles must be replaced as soon as possible.
c. you must submit a new sitemap at the earliest.
d. you must submit a new robots.txt file for the pages with the missing page titles.
Specialized Google Sitemap formats:
a. are not specific to Google and can be used by other search engines as well.
b. are specific to Google and are not used by other search engines.
c. are specific to Google and Yahoo.
If you set the Geographic target of your website as Canada
a. Google will consider your website better optimized to search results when users choose show pages from Canada while using Google search.
b. Google will consider your website better optimized to search results in default web search.
c. Google will consider your website better optimized to search results for paid search results.
d. Google will consider your website better optimized for image search results.
Webmaster Tools helps you see your site:
a. the way search engines see it.
b. the way Google sees it.
c. the way internet users see it.
d. the way your Ad viewers see it.
To help Google determine how your site appears in Google's country-specific search results, you should __________.
a. set a preferred domain
b. define a geographical target
c. define crawl rate
d. change image search settings
If you specify your preferred domain as http://www.yoursite.com and Google finds a link to your site that is formatted as http://yoursite.com, it will be followed as _________.
a. https://www.yoursite.com
b. http://www.yoursite.com
c. www.yoursite.com
d. http://yoursite.com
Increasing the Googlebot crawl rate for your website _________
a. will increase the number of Googlebot requests per second.
b. has no effect on how often Googlebot crawls your site.
c. will reduce the number of Googlebot requests per second.
d. is not possible.
Registering the misspellings of a well known website as a domain for your website _________.
a. is acceptable
b. is considered a misleading practice
If the Webmaster Tools data shows missing Titles in the pages of your website, ___________.
a. no action is required on your part.
b. the missing titles must be replaced as soon as possible.
c. you must submit a new sitemap at the earliest convenience.
d. you must submit a new robots.txt file for the pages with the missing page titles.
The following question is based on the above diagram.
Clicking on the test python online link will _________.
Clicking on the test python online link will _________.
a. take you to the top search queries page.
b. a Google search page showing search results for the query test python online.
c. show the position in search results for the query test python online.
d. show you the percentage of search queries contributed by the query.
1 Question: For the purpose of Google Analytics reports, a session is considered to have ended if the user has been inactive on the site for:
a. 15 minutes.
b. 30 minutes.
c. 24 hours.
d. 30 days.
2 Question: While creating a new filter in Google Analytics, by which field can a custom filter be specified?
a. Filter Name
b. Filter Type
c. Available Website Profiles
d. Selected Website Profiles
3 Question: The above visualization can be obtained by:
a. traffic source>goal conversion
b. visitors>visits for all visitors
c. goals>funnel visualization
d. visitors>map overlay
4 Question: A pharmaceutical products website has a product description page with images, price and description of the drug X. The users can click the Order Now button on this page to reach the payment processing page. To track what fraction of the visitors visited the product description page, but not the payment processing page, you should:
a. set up a trending report.
b. create a filter.
c. create a custom report.
d. create a funnel.
5 Question: Auto tagging and link tagging:
a. require extra expenditure.
b. append additional query string parameters on to the end of URLs pointing to your site.
c. eliminate the need for appending additional query strings to the end of URLs.
d. always cause visitors to be transferred to an error page.
6 Question: If you click Visualize on a Keyword report, each dot on the motion chart hence obtained will represent a:
a. keyword.
b. date.
c. frequency.
d. user.
7 Question: How can a goal in Google Analytics be made inactive?
a. by deleting the goal
b. by turning it off
This question is based upon the figure shown
8 Question: Consider the following user navigation:
The number of unique page views for the above mentioned user navigation is:
a. 1
b. 2
c. 3
d. 4
e. 5
9 Question: To see the Google AdWords cost data within Google Analytics, you must:
a. contact Google Analytics support.
b. check the “Apply Cost Data Checkbox” located under the Analytics tab while in Google AdWords.
c. check the “Apply Cost Data Checkbox” located under the Analytics tab while in Google Analytics.
d. apply for a premium Google Analytics Account.
10 Question: A funnel represents:
a. the path that you expect visitors to take on their way to converting to the goal.
b. the predicted number of visitors over the next one year.
c. the behavior of visitors after they leave your site.
d. the path taken by visitors before entering your site.
11 Question: For the purpose of generating reports, a unique visitor is determined using:
a. cookies.
b. password.
c. username.
d. email Id.
12 Question: Event Tracking Trending:
a. is not a feature of Google Analytics.
b. can be obtained by content>event tracking>trending
c. can be obtained by visitors>event tracking>trending
d. can be obtained by goals>event tracking>trending
13 Question: Which of the following statement about Google Analytics is incorrect?
a. Google Analytics provides the ability to add any number of users to your account.
b. It is possible to grant varying levels of access to your reports to others.
c. You may grant access to the reports of particular profiles when adding a new user.
d. You can not modify access for existing users.
14 Question: Unduplicated (counted only once) visitors to your website over the course of a specified time period are counted as:
a. Unique pageviews.
b. Unique Visitors.
c. Aggregate page views.
d. Returning Visitors.
15 Question: Once created, a custom report is available for as long as:
a. you want it.
b. your current session is active.
c. 72 hours only.
d. two months.
16 Question: If a visitor hits reload after reaching a page, it will be counted as:
a. an additional pageview.
b. a unique pageview.
c. a bounced visitor.
d. achievement of a goal.
17 Question: To apply filters to your data so as to keep your “raw” data intact, you can create a:
a. new Analytics account.
b. duplicate profile in your account.
c. duplicate report in your account.
18 Question: If a user plays a movie ten times, the number of Unique events in the Google Analyticsreport will be incremented by:
a. 1
b. 10
c. 5.5
d. 8
19 Question: The following question is based on the graphic shown above.
Figure will be shown There.
Which visualization does not belong to Google Analytics?
a. A
b. B
c. C
d. D
20 Question: A visitor’s interaction with your website after clicking on your Google AdWords Ad can be monitored by:
a. Google Analytics.
b. Google AdSense.
c. Google AdWords.
d. Google Webmaster Tools.
21 Question: Navigation summary shows:
a. paths visitors use to get to your content.
b. top sources per page.
c. top keywords per page.
d. how visitors found your site.
22 Question: Filters can not be used to:
a. show data for a particular sub domain.
b. identify problems with site metadata.
c. exclude an IP from visitors’ data.
d. build a field from other two fields of tracking data.
23 Question: A high bounce rate generally indicates:
a. the site entrance pages are highly relevant to your visitors.
b. your sites’ pages are well crawled by Google.
c. your site’s pages are highly ranked by Google.
d. the site entrance pages aren’t relevant to your visitors.
24 Question: Conversion University:
a. offers a brief report description.
b. provides tips on interpreting the data.
c. links you to frequently asked questions about a report.
25 Question: State whether true or false:
It is possible to sign up for a Google Analytics Account via an existing Google AdWords account.
a. True
b. False
26 Question: Choose the incorrect statement.
a. You can create your own segments for Google Analytics reports.
b. You can use default segments and apply them to any report.
c. You must create a different filter for each profile.
27 Question: Motion charts allow you to visualize the data in a maximum of ___ dimensions.
a. 2
b. 3
c. 4
d. 5
28 Question: The Google Analytics tracking code is:
a. profile-specific.
b. website-specific.
c. URL-specific.
d. domain-specific.
29 Question: While customizing a goal, the ‘Required step’ checkbox:
a. does not affect the Funnel Visualization report.
b. prevents a goal from showing a conversion in any other goal report.
c. does not keep a goal from showing a conversion in any other goal report.
d. affects only the Funnel Visualization report.
30 Question: The percentage of visits in which the users left your site after visiting only the entrance page is known as:
a. crawl rate.
b. visitor segmentation.
c. bounce rate.
d. pageviews.
31 Question: The Google Analytics tracking code snippet needs to be placed in:
a. all the pages that need to be tracked.
b. only the index page of the site for which the pages are to be tracked.
c. a separate webpage in a sub domain directory as specified by Google.
32 Question: A unique pageview:
a. is counted when a visitor hits reload after reaching a page.
b. aggregates pageviews that are generated by the same user during the same session.
c. is counted when a user navigates to a different page.
d. is counted when a user exits your site.
33 Question: What is the maximum number of events per visit that can be tracked by Google Analytics?
a. 50
b. 500
c. 5000
d. Unlimited
34 Question: When the Google Analytics Tracking code is installed, tracking begins:
a. after 24 hours.
b. after approval by the Google Analytics team.
c. immediately.
d. after you pay the requisite fee.
35 Question: Google Analytics logs a page-view:
a. each time the page is loaded irrespective of the tracking code execution.
b. each time the tracking code is executed.
c. each time the user logs in any of the Google accounts.
d. each time the user clicks on a Google Ad.
36 Question: How can you see all the filters that have been applied to a profile in Google Analytics?
a. Click on tHe “Features” link on tHe “Overview: all accounts page” and click “Filters”.
b. Analytics Settings > Filter Manager
c. Analytics Settings > User Manager
d. Click on the “Edit” link under the Profile settings panel and see the “Filters applied to profile” section.
37 Question: Excluding your own internal traffic in a Google Analytics report can:
a. not be achieved.
b. be achieved by using Funnels.
c. be achieved by using Filters.
d. be achieved by using Goals.
38 Question: Choose the incorrect statement.
a. Advanced segments allow you to choose what types of visits you want to be considered when generating data for a report.
b. Advanced fragmentation is a tool you can use to slice and dice your Analytics data with great precision.
39 Question: The traffic sources leading to increase in traffic and revenue can be identified by:
a. goal funnel>select goal
b. all traffic sources report>Ecommerce tab
c. goal value> select goal
d. all traffic sources report>goal conversion tab
40 Question: In Campaign tracking, Analytics will not track the visitors properly without which of the following three variables?
a. utm_campaign
b. utm_medium
c. utm_source
d. utm_term
e. utm_content
41 Question: Google analytics does not allow you to:
a. identify where your visitors come from.
b. identify most lucrative geographic markets.
c. identify errors for URLs in Sitemap.
d. submit a sitemap.
e. see errors and problems encountered by Google’s crawlers while accessing pages on your site.
42 Question: If there is a certain subdirectory of your website that you’d like to track,
a. you can enter the subdirectory url as the default page for a domain in your “Main Website Profile Information” to only report on traffic to that directory
b. you can create a funnel to only report on traffic to that directory
c. you can create a filter to only report on traffic to that directory
d. it is not feasible to only report on traffic to that directory
43 Question: The Query String Variable utm_content is used to:
a. identify the medium the user is using to get to your site.
b. identify the vendor used.
c. identify the keyword being used in the ad.
d. differentiate between similar ads.
44 Question: To identify the steps of a payment processing wizard that are causing people to abandon the purchase, you should:
a. set up a new goal in Google Analytics.
b. use the funnel visualization report in Google Analytics.
c. set up a new Analytics profile.
d. create a program to parse all the links to be monitored.
45 Question: A funnel can be defined:
a. without setting up a goal.
b. only after creating a custom segment.
c. only 24 hours after the installation of the tracking code.
d. after setting up a goal.
46 Question: The traffic sources leading to increase in traffic and revenue can be identified by:
a. goal funnel>select goal
b. all traffic sources report>Ecommerce tab
c. goal value> select goal
d. all traffic sources report>goal conversion tab
47 Question: Automatic tracking of Google AdWords campaigns in Google Analytics:
a. is not possible.
b. can be achieved by enabling “Auto Tagging” in Google AdWords.
c. can be achieved by enabling “Auto Tagging” in Google Analytics.
d. can be achieved by enabling “Automatic Tracking” in Google AdWords.
48 Question: Google Analytics tracks data from a variety of sources to provide:
a. closed-loop ROI analysis.
b. open-loop ROI analysis.
c. Ad Sense report analysis.
d. AdWords report analysis.
a. 15 minutes.
b. 30 minutes.
c. 24 hours.
d. 30 days.
2 Question: While creating a new filter in Google Analytics, by which field can a custom filter be specified?
a. Filter Name
b. Filter Type
c. Available Website Profiles
d. Selected Website Profiles
3 Question: The above visualization can be obtained by:
a. traffic source>goal conversion
b. visitors>visits for all visitors
c. goals>funnel visualization
d. visitors>map overlay
4 Question: A pharmaceutical products website has a product description page with images, price and description of the drug X. The users can click the Order Now button on this page to reach the payment processing page. To track what fraction of the visitors visited the product description page, but not the payment processing page, you should:
a. set up a trending report.
b. create a filter.
c. create a custom report.
d. create a funnel.
5 Question: Auto tagging and link tagging:
a. require extra expenditure.
b. append additional query string parameters on to the end of URLs pointing to your site.
c. eliminate the need for appending additional query strings to the end of URLs.
d. always cause visitors to be transferred to an error page.
6 Question: If you click Visualize on a Keyword report, each dot on the motion chart hence obtained will represent a:
a. keyword.
b. date.
c. frequency.
d. user.
7 Question: How can a goal in Google Analytics be made inactive?
a. by deleting the goal
b. by turning it off
This question is based upon the figure shown
8 Question: Consider the following user navigation:
The number of unique page views for the above mentioned user navigation is:
a. 1
b. 2
c. 3
d. 4
e. 5
9 Question: To see the Google AdWords cost data within Google Analytics, you must:
a. contact Google Analytics support.
b. check the “Apply Cost Data Checkbox” located under the Analytics tab while in Google AdWords.
c. check the “Apply Cost Data Checkbox” located under the Analytics tab while in Google Analytics.
d. apply for a premium Google Analytics Account.
10 Question: A funnel represents:
a. the path that you expect visitors to take on their way to converting to the goal.
b. the predicted number of visitors over the next one year.
c. the behavior of visitors after they leave your site.
d. the path taken by visitors before entering your site.
11 Question: For the purpose of generating reports, a unique visitor is determined using:
a. cookies.
b. password.
c. username.
d. email Id.
12 Question: Event Tracking Trending:
a. is not a feature of Google Analytics.
b. can be obtained by content>event tracking>trending
c. can be obtained by visitors>event tracking>trending
d. can be obtained by goals>event tracking>trending
13 Question: Which of the following statement about Google Analytics is incorrect?
a. Google Analytics provides the ability to add any number of users to your account.
b. It is possible to grant varying levels of access to your reports to others.
c. You may grant access to the reports of particular profiles when adding a new user.
d. You can not modify access for existing users.
14 Question: Unduplicated (counted only once) visitors to your website over the course of a specified time period are counted as:
a. Unique pageviews.
b. Unique Visitors.
c. Aggregate page views.
d. Returning Visitors.
15 Question: Once created, a custom report is available for as long as:
a. you want it.
b. your current session is active.
c. 72 hours only.
d. two months.
16 Question: If a visitor hits reload after reaching a page, it will be counted as:
a. an additional pageview.
b. a unique pageview.
c. a bounced visitor.
d. achievement of a goal.
17 Question: To apply filters to your data so as to keep your “raw” data intact, you can create a:
a. new Analytics account.
b. duplicate profile in your account.
c. duplicate report in your account.
18 Question: If a user plays a movie ten times, the number of Unique events in the Google Analyticsreport will be incremented by:
a. 1
b. 10
c. 5.5
d. 8
19 Question: The following question is based on the graphic shown above.
Figure will be shown There.
Which visualization does not belong to Google Analytics?
a. A
b. B
c. C
d. D
20 Question: A visitor’s interaction with your website after clicking on your Google AdWords Ad can be monitored by:
a. Google Analytics.
b. Google AdSense.
c. Google AdWords.
d. Google Webmaster Tools.
21 Question: Navigation summary shows:
a. paths visitors use to get to your content.
b. top sources per page.
c. top keywords per page.
d. how visitors found your site.
22 Question: Filters can not be used to:
a. show data for a particular sub domain.
b. identify problems with site metadata.
c. exclude an IP from visitors’ data.
d. build a field from other two fields of tracking data.
23 Question: A high bounce rate generally indicates:
a. the site entrance pages are highly relevant to your visitors.
b. your sites’ pages are well crawled by Google.
c. your site’s pages are highly ranked by Google.
d. the site entrance pages aren’t relevant to your visitors.
24 Question: Conversion University:
a. offers a brief report description.
b. provides tips on interpreting the data.
c. links you to frequently asked questions about a report.
25 Question: State whether true or false:
It is possible to sign up for a Google Analytics Account via an existing Google AdWords account.
a. True
b. False
26 Question: Choose the incorrect statement.
a. You can create your own segments for Google Analytics reports.
b. You can use default segments and apply them to any report.
c. You must create a different filter for each profile.
27 Question: Motion charts allow you to visualize the data in a maximum of ___ dimensions.
a. 2
b. 3
c. 4
d. 5
28 Question: The Google Analytics tracking code is:
a. profile-specific.
b. website-specific.
c. URL-specific.
d. domain-specific.
29 Question: While customizing a goal, the ‘Required step’ checkbox:
a. does not affect the Funnel Visualization report.
b. prevents a goal from showing a conversion in any other goal report.
c. does not keep a goal from showing a conversion in any other goal report.
d. affects only the Funnel Visualization report.
30 Question: The percentage of visits in which the users left your site after visiting only the entrance page is known as:
a. crawl rate.
b. visitor segmentation.
c. bounce rate.
d. pageviews.
31 Question: The Google Analytics tracking code snippet needs to be placed in:
a. all the pages that need to be tracked.
b. only the index page of the site for which the pages are to be tracked.
c. a separate webpage in a sub domain directory as specified by Google.
32 Question: A unique pageview:
a. is counted when a visitor hits reload after reaching a page.
b. aggregates pageviews that are generated by the same user during the same session.
c. is counted when a user navigates to a different page.
d. is counted when a user exits your site.
33 Question: What is the maximum number of events per visit that can be tracked by Google Analytics?
a. 50
b. 500
c. 5000
d. Unlimited
34 Question: When the Google Analytics Tracking code is installed, tracking begins:
a. after 24 hours.
b. after approval by the Google Analytics team.
c. immediately.
d. after you pay the requisite fee.
35 Question: Google Analytics logs a page-view:
a. each time the page is loaded irrespective of the tracking code execution.
b. each time the tracking code is executed.
c. each time the user logs in any of the Google accounts.
d. each time the user clicks on a Google Ad.
36 Question: How can you see all the filters that have been applied to a profile in Google Analytics?
a. Click on tHe “Features” link on tHe “Overview: all accounts page” and click “Filters”.
b. Analytics Settings > Filter Manager
c. Analytics Settings > User Manager
d. Click on the “Edit” link under the Profile settings panel and see the “Filters applied to profile” section.
37 Question: Excluding your own internal traffic in a Google Analytics report can:
a. not be achieved.
b. be achieved by using Funnels.
c. be achieved by using Filters.
d. be achieved by using Goals.
38 Question: Choose the incorrect statement.
a. Advanced segments allow you to choose what types of visits you want to be considered when generating data for a report.
b. Advanced fragmentation is a tool you can use to slice and dice your Analytics data with great precision.
39 Question: The traffic sources leading to increase in traffic and revenue can be identified by:
a. goal funnel>select goal
b. all traffic sources report>Ecommerce tab
c. goal value> select goal
d. all traffic sources report>goal conversion tab
40 Question: In Campaign tracking, Analytics will not track the visitors properly without which of the following three variables?
a. utm_campaign
b. utm_medium
c. utm_source
d. utm_term
e. utm_content
41 Question: Google analytics does not allow you to:
a. identify where your visitors come from.
b. identify most lucrative geographic markets.
c. identify errors for URLs in Sitemap.
d. submit a sitemap.
e. see errors and problems encountered by Google’s crawlers while accessing pages on your site.
42 Question: If there is a certain subdirectory of your website that you’d like to track,
a. you can enter the subdirectory url as the default page for a domain in your “Main Website Profile Information” to only report on traffic to that directory
b. you can create a funnel to only report on traffic to that directory
c. you can create a filter to only report on traffic to that directory
d. it is not feasible to only report on traffic to that directory
43 Question: The Query String Variable utm_content is used to:
a. identify the medium the user is using to get to your site.
b. identify the vendor used.
c. identify the keyword being used in the ad.
d. differentiate between similar ads.
44 Question: To identify the steps of a payment processing wizard that are causing people to abandon the purchase, you should:
a. set up a new goal in Google Analytics.
b. use the funnel visualization report in Google Analytics.
c. set up a new Analytics profile.
d. create a program to parse all the links to be monitored.
45 Question: A funnel can be defined:
a. without setting up a goal.
b. only after creating a custom segment.
c. only 24 hours after the installation of the tracking code.
d. after setting up a goal.
46 Question: The traffic sources leading to increase in traffic and revenue can be identified by:
a. goal funnel>select goal
b. all traffic sources report>Ecommerce tab
c. goal value> select goal
d. all traffic sources report>goal conversion tab
47 Question: Automatic tracking of Google AdWords campaigns in Google Analytics:
a. is not possible.
b. can be achieved by enabling “Auto Tagging” in Google AdWords.
c. can be achieved by enabling “Auto Tagging” in Google Analytics.
d. can be achieved by enabling “Automatic Tracking” in Google AdWords.
48 Question: Google Analytics tracks data from a variety of sources to provide:
a. closed-loop ROI analysis.
b. open-loop ROI analysis.
c. Ad Sense report analysis.
d. AdWords report analysis.
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